Brute Powerhouse - Illustrative Logo
Brute Powerhouse is a Startup Gym Based in Las Vegas, they contacted us to create an Illustrated Logo that would be the face of the Gym and used as merchandise for the gym. Brute wanted a unique take on a Gym Logo, something that uses more of a visceral and Unique style; especially something we are known for. We proceeded to draft up some ideas that would have a very in your face style, which we prefer and typically do. We wanted to find what it meant to be a Brute, what does it feel like to expel power. Having looked at many ideas, we decided to go with a custom Gorilla, this was the best way to emphasis Brute, yet give it an Ogreish aesthetic, this really helped it standout and have that Dark Brute style. Client: Brute Powerhouse
