Cool Dogs - Logo
Logo Design | Branding | Identity | Illustration Cool Dogs is a New York based Hot Dog company that wanted to create an image for themselves that is both fresh and witty, something that did not adhere to the traditional style of branding in their industry. So I opted to create something that played not only with words, but was visually witty as well. So a combination of the Weiner Dog and a hot dog ended up being both playful and clean.
COOL DOGS
Logo proof of concept. A fun brand idea to test and push different styles. The final design was meant to draw the eye and display two ideas as one. Simple, enthusiastic, and laid back a lot like the brand itself.
